MAD Promo Distribution


Reliable Honest Service
Sustainable Practices
Up to 4 Weeks Exposure
Trusted and Respected
Best Rates in Town!
Countless Exposure Locations
Posters, Flyers, Program Guides
Small to Large Quantities Welcome

Special Announcements:

LET’S TALK:
Adelaide Fringe 2026

Want high visibility for Fringe 2026?
Talk to us about our exclusive coreflute displays NOW!!

NEW & 2026 RATES

(Effective 15/09/25)

 

POSTERS
A3’s 1.35 each plus gst
A2’s 1.55 each plus gst

 

FLYERS
$125 per 1,000 plus gst

 

BOOKLETS/PROGRAM
$140 per 1,000 plus gst

 

COREFLUTES (Adelaide Fringe Season Only)
$85 a week + poster charge, plus GST
Displays 12x A3 posters or 9x A2 posters

 

We have a limited number of coreflutes available for rent
Bookings, including payment need to be made before December 19, 2025 to guarantee priority placements for Fringe 2026. These coreflute poster poles start going up in middle of January 2026.
*See deadlines below.

 

 

** HOT TIP **
We suggest, and recommend that if you are doing a run of A2 posters, to include an additional run of A3’ posters – this will utilise more placement options in high traffic areas, and maximise visibility.

 

Email us today: posters@madpromo.com.au

 

We are also happy to accept ‘Comp Tickets’ as this keeps our shop keepers happy – and can ultimately give you better placements – helping sales and to get ‘bums on seats’.

 

 

_________________________________________________________________________

PRINTING PARTNER

For all your printing needs we work closely with Minuteman Press Adelaide (previously CityWest Print). They now offer printing for posters, flyers, brochures, booklets, coreflutes, signage, stickers, banners – just about everything you need for your promo! Even merch!

 

MadPromo x Minuteman Press
We work together and cut out the middle man – no need to arrange extra deliveries or collections – we do it all behind the scenes to leave your mind at ease! *Invoiced separately. 

 

Email Rachel for your printing enquiries: au283@minutemanpress.com

 

Rachel is also a performer, producer & musician, who understands the industry well – she will be able to help you and point you in the right direction.

Minuteman Press Adelaide
Since 2010 we have been heavily involved with the Adelaide Fringe supplying printing to local, interstate and international artists. We offer an exclusive ‘Artist Rate’ for posters, flyers or any promotional materials needed. We also offer fast turn-around with A3 posters being churned out within 1 business day and out on the streets with MadPromo the next! You won’t find that service anywhere else, nor will they match our quality.

 

Have a competitors quote? Send it through to see if we can match, or even beat it!

 

We can also offer a free of charge service to deliver posters and flyers to the major Fringe Hubs (Gluttony, GOUD, Courtyard) leading up to Fringe. Typically we will only do these deliveries once a week on a Thursday (TBC),  providing invoices have been settled. 

____________________________________________________________________________

 

KEY DATES

All the important dates and deadlines for your distribution needs during Adelaide Fringe 2026.


SEPTEMBER – NOVEMBER 2025

Get your artwork ready, and start your marketing strategy by confirming quotes or booking in your exclusive distribution with MadPromo! Be ahead of the game early! 


DECEMBER

19 December – Bookings & payment deadline for all coreflute rentals.
Details and rates above – first in, best dressed!

 

JANUARY

9 January – Poster & Flyer Deadline
We strongly recommend all shows meet this early deadline and have print materials to us no later than this date to guarantee maximum exposure.

 

Rotations
9 January – Poster & Flyer – First Run
Shows running the entire Fringe Season (Feb 13-March 22), or the first half (Feb 13-March 2) should have their print materials to us no later than this date to guarantee maximum exposure.

 

30 January – Poster & Flyer – Second Run
Shows starting mid season from March 2-22 should have their print materials to us no later than this date to guarantee maximum exposure.

 

FEBRUARY – MARCH

Any posters or flyers that are booked, printed or received after these dates, may incur additional rush fee’s to accomodate placements, which are subject to availability.

 

9 February- Late Materials & Surcharges
Exclusive to shows running from or through Feb 13 – March 2.

 

20 February – Late Materials & Surcharges
Exclusive to shows running from or through March 2-12

 

2 March – Late Materials & Surcharges
Exclusive to shows running from or through March 13-22

 

These deadlines are a guide to maintain a smooth service during this peak season – we strongly advise to book and provide materials on time or even early – we will start taking your bookings and jobs as early as today!

 

STRESSED YOU MISSED A DEADLINE?

Don’t panic!!!
Give us a call if you think you will miss a deadline and we will do our very best to look after you!
Subject to availability.

_____________________________________________________________________________

OTHER IMPORTANT NOTES

  • Payment due at time of booking upon invoice.
  • Failure to settle by due date will incur late fees and may result in the removal of posters & flyers.
  • 50% Deposits required for: Large quantities, continuous roll-out or other specific schedules, including top-ups.
  • In Australia, the Goods and Services Tax (GST) is a broad-based tax of 10% on most goods and services sales.
  • MadPromo charge GST on all sales, which includes services provided to both domestic and international clients.

 

Welcome to MaD Promo!

MaD Promo is an Adelaide based business that specialises in distributing posters, flyers and festival program guides.

Our constantly expanding network includes cafes, stores, shopping centres, cinemas, hotels, backpackers, bookstores, restaurants, retail outlets, laundromats, car parks, universities and other educational institutions etc.

We distribute for festivals, major events, cinemas, film distributors, theatre productions, performing artists, small theatre companies, musicians, publicists, and promoters.

MaD Promo is an independently owned and operated business.

MaD Client Testimonials

I must say a very very very big THANKYOU for all your help, the distribution process was amazing, I have to say that was the best (money) I ever spent, I keep walking into cafe's and seeing me. My show is selling well and given a few more days of flyering on Rundle St I think we might just sell out. THANKYOU very very very much. A final question..... when can you start working in Melbourne the distribution company's there are nowhere near as good as you!!!! Joanne O'Callaghan

Thanks again for yet another top job. Boy people are sure sick of seeing my pink face around town! You two girls are so pro and so good to work with. It's no wonder you've cornered the market this fair city - next year - the world! Ronney Taheney, Musician

Mad Promo is the first check box on our promotional list for every Adelaide show. Not only do they position the marketing materials in the most appropriate target audience area, they do it efficiently and with a back up service to ensure that the campaign is timely and as effective as possible. Rain, hail or shine, day and night - these are one of the hardest working teams that we work with....and most importantly, they are always fantastic to deal with. Love your work MaD, thanks for being the engine room of Adelaide promo distribution. Becc Bates, Etype Jazz and Songfront

The Adelaide show was great! Thanks for doing a great job! Saritah, Musician

THANX SO MUCH GUYS! I really appreciate your hard work and dedication! Soon after dropping the posters off, I saw them everywhere around town! You're quick, professional and a pleasure to work with! Ria Monique Loof, Musician/Entertainer/Teacher

Your rates are fantastic, and we will certainly use you again!
Adrian Segovich

Thanks for doing such a great job on the posters. People have been saying they have seen them everywhere. I think the posters made a big difference.
Vorn Doolette, Musician

Thankyou so much for your support on this project and for your ongoing support for The Dolls.
Charlotte Mudge, The Dolls

Thanks for the great job you did with the posters! A lot of people came and said they'd seen posters, so it had a great effect. We look forward to using you next time! THANKYOU!
Sophie Serafino

Thanks so much for the brill postering this year and book me in for 2007! You've made this launch prep even easier and I didn't for one minute feel that I'd need to 'check on you' (a rather new experience!) Get the pros I say!
Arty Records

You guys do such a great job, if only we could clone you so you could help us in the rest of Australia....
Jayne-Anne Power

10 Things I love about MAD PROMO
1) They proudly support live and local artists by giving great distribution deals.
2) They look out for the little guy.
3)They maintain friendly relationships with the owners and staff of poster locations making sure they don't get disgruntled by sneaky posterers who don't ask.
4) They recycle!
5) They clean up everyone's posters/flyers to keep the environment nice for the shop keepers who kindly lend their space.
6) They have the cheapest prices in Adelaide: They don't see the need to charge more than what is fair.
7)They don't sit behind a desk pressing buttons: They are both bosses AND passionate about street level marketing.
8)They have hot staff.
9)Whenever they're around there is always the chance of Michael Jackson appearing.
10)Marcia and Deb (MAD) say hi if you see them doing the rounds, two of the most kind-hearted women I have ever met. ROCK ON MAD!!!

Molly Kendell

A sincere thank you to Marcia and Deb for your fast, friendly and efficient service - As MaD Promo states: “MaD Promo can make it easy to find a printer for your next printing job……” and that promise, they certainly deliver. We secured a quality deal at a great price and have had no hesitation in recommending MaD Promo to others. Sincerely, Greg Hart Entertainment

Copyright © 2026 MaD Promo Distribution : Posters, Flyers, Festival Guides

View Full Site